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The Most Popular Cosmetic Surgeries in Europe: What People Are Getting Done by Country, Age, and Gender - 2025

Europe's Most Popular Cosmetic Surgeries: Trends by Country, Age, and Gender


Aesthetic surgery has become an increasingly normalized part of personal self-care in Europe. From subtle nose refinements in France to body contouring in Italy, preferences vary widely by region, age, and gender. But which procedures are truly the most popular? And what do these patterns say about evolving beauty standards across the continent?

This article breaks down the most sought-after cosmetic surgeries in Europe, using the latest available data from ISAPS (International Society of Aesthetic Plastic Surgery), national health organizations, and regional industry reports.


Most Popular Cosmetic Surgeries in Europe by Procedure

While non-surgical treatments dominate the market overall, surgical procedures remain in high demand. Here are the most commonly performed cosmetic surgeries across Europe as of the most recent data (2023):


  1. Breast Augmentation

  2. Liposuction

  3. Blepharoplasty (eyelid surgery)

  4. Rhinoplasty (nose reshaping)

  5. Abdominoplasty (tummy tuck)

  6. Facelift

  7. Breast Reduction

  8. Gynecomastia Surgery (male breast reduction)



The Most Popular Cosmetic Surgeries in Europe in 2025 : Breakdown by Country

Country

Most Popular Surgical Procedures

Notes on Cultural Trends

France

Rhinoplasty, Eyelid surgery, Breast augmentation

Preference for natural results. Subtle facial surgeries dominate.

Germany

Liposuction, Eyelid surgery, Breast reduction

Functionality and minimalism influence choices.

Italy

Breast augmentation, Liposuction, Rhinoplasty

High value placed on appearance and fashion; youthful look emphasized.

Spain

Liposuction, Rhinoplasty, Abdominoplasty

Body contouring is especially popular among both women and men.

UK

Breast augmentation, Liposuction, Facelift

Strong demand for both facial and body surgeries; older demographic drives facelift interest.

Turkey

Rhinoplasty, Liposuction, Hair transplantation (male dominant)

Turkey serves as a global hub for "medical tourism," especially nose and hair surgeries.

Assumption to test: Assuming Turkey belongs in this list as a European country—some may argue geopolitics or cultural identity influences its inclusion. However, in medical aesthetic data, it is usually grouped with Europe due to ISAPS regional definitions.

Breakdown by Gender

Gender

Top Surgeries

Comments

Women

Breast augmentation, Liposuction, Eyelid surgery, Tummy tuck

Breast-focused surgeries remain dominant across all age groups.

Men

Rhinoplasty, Liposuction, Gynecomastia surgery, Hair transplant

Rise in body contouring and facial enhancement for younger men.

Counterpoint: It’s a misconception that women vastly outnumber men in surgical aesthetics. While women are still the majority (roughly 85% of procedures), male participation is rising fast in certain countries like Turkey, Spain, and Germany.

Breakdown by Age Range

Age Range

Common Procedures

Trends

18–29

Rhinoplasty, Breast augmentation, Liposuction

Driven by social media aesthetics, early enhancement trends.

30–45

Liposuction, Tummy tuck, Eyelid surgery

Post-pregnancy body procedures and early anti-aging start here.

46–60

Facelifts, Eyelid surgery, Breast lifts/reductions

Anti-aging and restorative procedures dominate.

60+

Facelifts, Eyelid surgery, Neck lift

Aging gracefully with subtle but significant changes.

Alternative view: Age is not always the best predictor of surgical interest. Socioeconomic class and media influence (especially Instagram and TikTok) are often stronger motivators, particularly among younger adults.

Emerging Trends Across Europe


  • Mini and hybrid procedures (like mini facelifts and combination surgeries) are gaining traction.

  • Gender-affirming surgeries are more common in progressive countries like the Netherlands and Sweden.

  • Medical tourism is reshaping access, with patients traveling for affordability and expertise, especially in Turkey and Eastern Europe.

  • Regenerative procedures (fat grafting, stem-cell facelifts) are beginning to blur the line between cosmetic surgery and wellness.




The Most Popular Cosmetic Surgeries in Europe in 2025: Cost Comparison by Country and Procedure (2023–2024 Estimates)


While aesthetic surgery is increasingly normalized, costs still vary significantly depending on the country, the surgeon's reputation, clinic standards, and whether aftercare is included.

Below is an estimated price comparison for the most popular procedures, based on reputable clinics and patient reports across Europe:

Procedure

UK (€)

France (€)

Germany (€)

Italy (€)

Spain (€)

Turkey (€)

Breast Augmentation

6,500–9,000

5,500–8,000

6,000–8,500

5,000–7,500

4,500–6,500

2,800–4,500

Liposuction

4,000–6,000

3,500–5,500

4,000–6,000

3,500–5,000

3,000–5,000

1,800–3,500

Rhinoplasty

6,000–8,500

5,000–7,500

5,500–8,000

5,000–7,000

4,000–6,500

2,500–4,000

Eyelid Surgery

3,000–4,500

2,500–4,000

2,800–4,500

2,200–3,800

2,000–3,500

1,500–2,500

Tummy Tuck

6,500–10,000

6,000–9,000

6,000–9,000

5,500–8,500

5,000–7,000

2,500–4,500

Facelift

8,000–12,000

7,000–10,000

7,500–11,000

6,000–9,500

5,000–8,000

3,000–5,500

Breast Reduction

6,000–8,500

5,000–7,500

6,000–8,000

5,000–7,000

4,000–6,000

2,800–4,500

Gynecomastia Surgery

4,000–6,000

3,500–5,500

4,000–6,000

3,500–5,000

3,000–4,500

1,800–3,200

Assumption to challenge: Cheaper equals lower quality — not necessarily true. Countries like Turkey and Spain often have internationally accredited surgeons offering lower prices due to lower operational costs, not lower standards.

Key Insights on Costs:


  • The UK and Germany tend to have the highest costs, partly due to stricter regulations, higher overheads, and demand for board-certified specialists.

  • Turkey and Spain are leading destinations for aesthetic medical tourism, especially for procedures like rhinoplasty, breast augmentation, and hair transplants. Turkey in particular offers all-inclusive packages (surgery + hotel + transport) that appeal to international patients.

  • France and Italy offer more moderate pricing with a reputation for “natural look” outcomes, especially in facial surgeries.

  • Hidden costs such as pre-op testing, anesthesia, overnight stay, or revisions can add up. Always compare not just price, but what's included.

Counterpoint: Low cost should raise red flags if the clinic cuts corners. Patients should always verify accreditations, surgeon experience, and clinic reputation — especially in countries where regulation may be uneven.


Cosmetic surgery in Europe reflects more than just vanity—it mirrors shifting values, economic access, and changing definitions of beauty. Country by country, the desire to look better isn't disappearing. It's just evolving—and so are the tools used to meet that desire.


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